This essay has been published as Chapter 19 in Marketing Countries, Places, and Place-associated Brands: Identity and Image (2021) under…
This article was first published in Dutch on Network Citymarkting Nederland, April 19, 2021. The future is bright for city marketing.…
Let me get straight to it. I am terribly depressed and sometimes feel like I’m on the brink of a…
This article was first published on City Nation Place , May 7, 2020. The novel Coronavirus has clearly shown us…
This article was first published by the Economist Intelligence Unit on their Perspectives platform on February 4. In this era of global…
Do you agree with my conceptualisations or am I hallucinating? I believe that whether you manage a product brand, corporate…
This article was first published on July 10, 2019 in the World Economic Forum Agenda under a different title: Our tourism…
About a year ago I was handed this mysterious cardboard box . I had not seen it before, yet it…