People contact me when they think that they have a problem with the image of their city, region or country.…
This article was first published by the Economist Intelligence Unit on their Perspectives platform on February 4. In this era of global…
Do you agree with my conceptualisations or am I hallucinating? I believe that whether you manage a product brand, corporate…
Rethinking Communication in Country Reputation Management, was the title under which this piece was first published in the Club of…
This article was first published on July 10, 2019 in the World Economic Forum Agenda under a different title: Our tourism…
Make your city, region or country known for policy, not propaganda
Axel Van Noten, a dear friend and relative of mine, was kind enough to proofread an early draft version of…